3 edition of Retailing found in the catalog.
Richard Hobart Buskirk
Includes bibliographies and index.
|Statement||Richard H. Buskirk, Bruce D. Buskirk.|
|Series||McGraw-Hill series in marketing|
|Contributions||Buskirk, Bruce D., joint author.|
|LC Classifications||HF5429 .B784|
|The Physical Object|
|Pagination||xvi, 559 p. :|
|Number of Pages||559|
|LC Control Number||78012773|
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Retailing and E-tailing introduces students to the important concepts involved in operating a retail business. Retail is all around us, and it has changed in the 21st century. This text focuses on the specifics of e-tailing and how e-tail differs from brick-and-mortar stores. And that’s just a small taste of all the disruptions we’ve enjoyed thanks to the internet. One of the biggest disrupted industries and one of those that provides a great path to a solid making money online venture for an individual entrepreneur is in book publishing. Specifically, publishing and selling ebooks online.
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